Tuesday 21 June 2011

Film poster mock

film planning

Trailer analysis questions

A movie trailer is an advertisement that tells us about an upcoming film that will be shown at the cinemas.  A trailer includes key parts from the film but in different order and doesn’t give away any important plot details. The names of the main stars are put on screen early in the trailer, so it lets the audience know who’s going to be starring in the film. Audience will often decide they want to see a film just because of the stars in it. A trailer also includes the name of the director/ producers of the film with phrases such as “from the directors of/makers of...” This helps the audience to make connection between the film being trailed and previously and recognised films.
Many mainstream films will use a powerful voice-over that draws out attention to the key points of the film. On screen text gives important information about the film, including the stars, directors/producers, tagline, and title and release date. Music is essential in trailers as it can suggest the genre, style and plot of the film.
The target audience for this film is teenagers and adults who are interested into fantasy, drama and thriller. The unique selling point of The Lovely Bones is the interpretation of the afterlife the dreamscapes are imaginative and visually amazing but are ultimately distracting from the main focus of the narrative that would attract the audience’s attention. The trailer gives away a few hints about the movie like when it showed the scene where the police are investigating the dead body and where the girl is in a fantasy looking scene which is meant to be heaven. The main characters are visible they are there in the entire trailer and there is not information on who direct the film only the film company and the narrators voice is overused by the characters in the film trailer.
The genre of the film has been represented through characters by having an innocent character and murder, an investigator that tells me that the genres a thriller, also the lighting in the movies quiet dull and the places where she goes are very desolate and the music is not the type you would play when you happy it’s more of a mysterious, spooky music. The camera angles in the film are mainly close up, long shot, bird’s eye view, high angle and side shot, the shots goes with how the film has been presented.
I get a better description from the trailer than the poster because the trailer gives out more about the genre by having a narrator describe the a bit about the plot and hearing the music to tell me what type of genre it is and seeing the lighting and camera shots and the different shades of colour being used and the poster just tells us who produces it and what actors are going to be in the film and the picture is still you can’t really tell what it’s about unless it has a synopsis with it. With the trailer you get more information about the plot and less confuse about what’s going on in the film, this makes the film more desirable to the audience because the audience has a better upstanding of what the films about.
The advantage of using an internet trailer to promote a film over using a poster campaign is that it gains the audiences because it’s being shown on televisions and been played on radios and the majority of teenagers and people watch television and listen to the radio. It also gives us a good amount of information but not too much to for us to know what exactly the films about. A trailer has sound so we can know what type of music is being played to grab out attention also taglines and the expressions of the characters.

Assingment bank 2


The typical codes and convections of the movie poster are,
A film director- is a person who directs the actors and crew in the making of a film. They control a film's artistic and dramatic aspects, while guiding the technical crew and actors.
Title of Film-Allot of effort goes into the title e.g. (Style, font, colour, size and placement) it is meant to be unforgettable and also give us a hint about the genre of the film.

Tagline- it’s like a catchy slogan of the advertisement –offering another clue or the genre of the film.

The image- Related to the character and the stars in the films or the setting of the film.

Production Blurb- Information in tiny print that list the production and distribution companies as well as other information.
Film distributer- is a company or individual responsible for releasing film to the public either theatrically or for home viewing or through theatrical exhibitors and other sub-distributors.
Certificate of the film- produced film reviews with guidance and advice.

The genre of the film is, Drama, Fantasy and thriller. I figured out it’s a thriller because her facial expression aren’t happy there shock, her eyes filled with terror and it looks like she’s scared. It’s a drama because the man identity is not being showed he’s hidden and the way the colour are light and as it get closer to the hidden man it goes dark/misty. It looks like a fantasy because there’s a male and female both genders are being presented.
The girl in the poster looked shocked and terrified and the man in the shadow seems mysterious and makes the audience want to know who he is and what’s going on. Also the setting has been placed in a forest and the way the changed the shades of colour as it moves near to the shadow man makes the film look like a thriller.

 The word ‘Lovely’ In the title The lovely bones is designed big and bold so it stands out from the rest or the word because it gives us a clue that the girl has been murdered and that’s the only thing left of her, and the word ‘bones’ I would usually think of death, something frightening. The titles been design this way because it’s simple and unique and goes with the theme and picture its not to drastic.
Anyone who’s into thriller, fantasy or drama would go and watch this film. Also the director Peter Jackson is well known for directing the films ‘Lord Of The Rings and ‘King Kong’ and people who’s a fan of him would go and see this film as well. Also the theme sounds interesting and would attract your attention easily and would make you want to watch the film.     
This film does not contain any interextuality or is reference to books television programmes of music tracks; it’s a new and is not based on other films.
DreamWorks produced this film it’s also a major Hollywood company but mainly produce animated films. The film company posted the poster on cinemas screens, magazines, the advertised it on television and on bill boards.